How To Build A List – How to Build A Buyers List

Reading time: 3 – 4 minutes

How To Build A Responsive List From Scratch?

Here are your 7 point… it is not a mix and match: all 7 need to be present to make your list responsive.

1. Know exactly who is your prospect. Build by attraction not by promotion.

If you want to build a responsive list, a list that knows who you are, knows what you have to offer, respects you and listens to you, you better start the relationship that way from the get-go.

But how do you do that. That is the topic of this article. So keep reading.

2. Have a consistent publishing schedule. I say publishing, because if you want your list to be responsive, you need to do more than just send an email here and email there, no rhyme and rhythm… Promoting other people’s products, etc.

That way of randomness will put you in the same category as the spammers, and that is not good for relationship: your emails won’t be opened, or if opened, they won’t be read.

3. Consider that you are competing for mindshare with about 100-150 other emails in a person’s inbox, and if you don’t have a relationship with the recipient, or if you don’t have a reputation and track record with them that you provide value, they will not open your email… you’ll be last in their mindshare priority order.

4. If you have a regular mailing schedule, you decide how often and what mix of offers and teaching you’ll have, your crowd will made space for it… if they really like what you are doing.

One way to cause this is to take them off email and send them to a particularly valuable blog-post you have… something that they would normally consider something they should pay for, an advice that is priceless.

That leads us to point 5 in building a responsive list:

5. Create a must have resource, both when they sign up, and later.

Now, if you noticed, this is the point where “the boys and the men” are separated. A must have resource cannot really be something that they can get from another marketer: this resource has to be unique, and has to be so valuable, that it’s shocking for the recipient that you give it away for free.

If you succeed in creating such a resource, expect it to go…

6. Create something that people want to share… i.e. it’s viral.

Experiment. Know your crowd. Ask them what they want to know or have. Eventually you’ll be able to come up with something that people do want to share… i.e. email to their friends, tweet about, and then your valuable resource, carrying your message, will start to have a life of its own.

7. Last, but the foundation of everything above: Your focus needs to go from “I am building a list for me, for my purposes, for me to make money with” to helping people.

Unless you manage to pull away your focus from what’s in it for you, to what’s in it for them… you’ll never be able to build a responsive list. Your crooked focus will come out in your wording, in your message, in your timing, in everything.

But I am sure, had I put this first… you would have said… of course, and do nothing. And you would not build a responsive list.

In my 2-day intensives I’ll teach you how to build a list in 2 days, how to build a 5K strong Facebook fanpage, and much much more.